Media Engagement Study

Adapt or die – consumers are changing – they are no longer consuming media the way they used to. The future lies in true insights as to how consumers will use media in the future.

Learn how consumers really engage with media – from newspaper and magazine to TV, radio and online.

Click below for New Zealand’s first multi-media engagement measure, commissioned by APN and independently measured by Nielsen Research.

 APN Media Engagement Study

Source: The Nielsen Company 2008, APN Media Engagement Report.